Senior Communication Lead

At APM Terminals, a global leader in port and terminal operations, we enable global trade and drive sustainable growth. As part of the A.P. Moller-Maersk Group, we connect economies and communities worldwide. Our success is driven by a strong commitment to Lean methodologies, embedding continuous improvement into every aspect of our operations. Join us and be part of a team that values excellence, collaboration, and innovation.

About the Role

We are seeking a strategic and purpose-driven Senior Communication Lead, to spearhead the communication workstream for our Lean transformation. This is an unique opportunity to shape culture, drive engagement, and embed new ways of working across a global organization.

You will lead the development and execution of a comprehensive communication strategy that supports three key phases of transformation: Design, Implementation, and Sustainment. Your work will help ensure that Lean/ABS (APM Terminal Business System) is not just understood, but embraced — becoming part of our daily language, rituals, and mindset.

At APM Terminals, we foster a dynamic learning and training culture that empowers our employees to excel. Our commitment to continuous improvement is driven by Lean principles, ensuring that every team member has the opportunity to develop their skills and advance their careers. Join us to be part of an innovative environment where your growth is our priority, and experience the numerous advantages of being a valued member of our team.

A dynamic position with good employment terms and attractive benefits.
Exposure to multinational environment/culture.

Influence over a global portfolio of asset transformation projects.
Exposure to cutting-edge technologies in asset digitalization.

Location; The Hague, Netherlands

• Strategic Communication Planning: Develop and align communication strategies with transformation goals, ensuring clarity and consistency across all levels

• Narrative & Content Creation: Craft compelling messaging, executive communications, toolkits, videos, and visual assets that resonate globally and locally.

• Campaign Leadership: Design and deliver multi-channel campaigns, launch events, and regular communication pulses using platforms like Teams, Viva Engage, intranet, and town halls.

• Stakeholder Engagement: Equip leaders and change agents with toolkits and talking points. Establish feedback loops and forums to foster two-way communication.

• Measurement & Improvement: Track communication KPIs (reach, sentiment, recall) and use insights to continuously refine messaging and approach.

• Storytelling & Culture Building: Share real stories of Lean/ABS in action. Embed transformation values into everyday language and recognition practices.

• Risk & Resistance Management: Anticipate concerns and support leaders with proactive, empathetic messaging to maintain trust and credibility.

• Strategic Translator: Able to distil complex business and transformation goals into clear, inspiring narratives.

• Empathetic Communicator: High emotional intelligence with a deep understanding of stakeholder needs and concerns.

• Purpose-Driven Storyteller: Skilled in crafting authentic stories that connect hearts and minds.

• Culturally Fluent: Experience working across diverse geographies and functions, with sensitivity to cultural nuance.

• Change Agile: Comfortable navigating ambiguity, shifting priorities, and dynamic transformation landscapes.

This is a rare opportunity to lead communications for one of the most significant cultural shifts in our organization’s history. You’ll work closely with senior leaders, Lean experts, and change champions across the globe — helping shape a future where continuous improvement and empowered teams are the norm.

We are looking for someone who brings a strong mindset of continuous improvement – someone who is naturally curious, committed to solving problems at the root, and driven to make things better every day.